Sam Reusch

Executive Director


Sam is the Executive Director of Apathy is Boring. Since 2017, she has served on the leadership team at Apathy is Boring, contributing to the strategic development of programs, content, and activities through her work as the head of Impact and Development before transitioning to Executive Director in August 2020.

A passionate advocate for democracy and civic engagement, Sam is a respected commentator and educator who believes that the energy, insight, and innovative spirit of young people are critical to building a stronger and more equitable society for us all. Sam has worked with countless partners across Canada to support the development of positive engagement practices and provide insight into new understandings that young people bring to change-making, inclusion, and movement-building. She is the co-author of Together We Rise, a report which advocates for the adoption of youth-led democratic innovation as a model for expanding our current conception of democratic engagement towards a more holistic understanding of how change happens.

Sam is a proud Montrealer and alum of Concordia University, where she studied Anthropology, specializing in the intersection of identity, politics, and community. You can often find her catching up on current events while dreaming up her next culinary adventure and waiting for warmer weather. You can also reach her @samreusch on Twitter and Instagram or by email at [email protected].

“I see true democracy as an ongoing conversation, a discussion about what kind of country, province or community we want to live in. What I love about Apathy is Boring is that we are working to make sure that young people feel that they can have a voice in that conversation and that our collective solutions can build bridges for all Canadians.”